Mara Hackathon
CASE STUDY
Situation
Uncharted PR led communications and media amplification for the Hack The Mara initiative, positioning it as a technology-for-good platform focused on innovation, sustainability, and wildlife conservation.
Approach
Through strategic media engagement and multi-channel storytelling, we secured extensive visibility across Tier 1 media platforms including Citizen TV Kenya, TV47, KBC, The Star, and regional tech platforms, generating strong public awareness and stakeholder engagement.
Result
The campaign successfully positioned the initiative as a credible intersection of technology, innovation, and conservation, elevating its visibility within Kenya’s digital and environmental ecosystem.
